Lucy & Yak

• Document user stories and acceptance criteria for the new templates, which requires a clear understanding of Lucy & Yak's requirements and expectations.

• Identify and fix existing defects and advise on the necessary fixes before the solution is passed to Lucy & Yak for user acceptance testing.

• Deploy the solution to the staging and production environments, ensuring a smooth transition and effective project management throughout the delivery process.

• Thoroughly test the solution against the acceptance criteria in the latest versions of different browsers (Edge, Chrome, Firefox, Safari) to ensure consistent functionality and appearance across platforms.

The redesign of Lucy & Yak's website resulted in significant improvements in revenue 
and conversion rates. With a 15% increase in revenue and a 21% increase in conversion, 
the new design greatly improved the customer experience. The primary focus of the redesign was to increase site speed through the use of a custom-built theme built on top 
of Shopify's 2.0 Dawn theme. To ensure optimal speed, all custom functionality and third-party integrations were done through APIs, avoiding pre-built components that could slow down the site. Additionally, a new flyout cart was built to improve the Add to Cart time, 
and a smoother and faster search feature was developed using Algolia.

The L&Y in-house digital team was also supported through the redesign, with the introduction of Shopify's new Github CLI integration to make controlling new development releases easier than ever. Another noteworthy contribution to the project was the integration with an independent shop that recycled their clothes, a cause that L&Y are deeply committed to. The integration allowed customers to recycle their clothes and receive vouchers to spend online. The team provided support for the integration on both the Shopify and Klaviyo side.